Background: As mentioned in last week’s Research Minute, the RRC and Commonwealth published a joint study available here. Qualitative focus groups were followed by a quantitative study of nearly 1,000 DC plan participants to further understand what features people are looking for, how emergency savings impacts retirement participation, and communication engagement strategies. The study exclusively surveyed LMI workers, oversampling Black and Latinx populations.Findings: Over 90% of participants expressed interest in opening an emergency savings account if they were offered an incentive option to help motivate savings. All incentives rated highly, including rewards for: opening an account, consistent savings, reaching a targeted savings amount, and matching contributions.When asked how messaging should be delivered on an emergency savings solution, over half of respondents indicate their company should email about benefit information. Many supported increasing the frequency of communication, holding workshops, and having HR representatives present new tools.Bottom Line: Given emergency savings features will remain “opt-in” for now, the messaging and delivery is critical. Incentives heavily influence and motivate positive savings behavior. Further, varied, consistent, and frequent communication is necessary.