A Research Minute on Research Minutes: 2022 Year in Review
Background:
It’s hard to believe the RRC Research Minute was launched a full year ago! Wrapping up a successful 2022 of bite-sized research findings, let’s look back at some of the most popular postings of the year.
Findings:
During 2022, the Research Minute had a total reach of 96,000, including nearly 6,000 shares and over 3,000 clicks. Reach is the number of people who have viewed the content; clicks are the number of clicks on content such as hyperlinks; and shares are the total number of times a Research Minute was shared. The awards for the most popular Research Minutes go to…. (cue drum roll)
2022 Research Minute Awards
Most Views: Do Participants Know They Can Keep Their DC Savings In-Plan After They Terminate Employment?
Highest Open Rate: Do new DC participants allocate to ESG funds when available in the core menu?
Highest Click Rate: The eight-part series on retirees in the fall was widely viewed, with the award going to Part 5: Are retirees withdrawing their DC balances?
Most Shares: This two-part series showcased consultant perspectives around ESG. While both were popular, the first received the most shares, Consultant Perspectives: Where is the ESG market headed?
Bottom line:
We appreciate your readership and support! RRC members are welcome to submit ideas to publish as guest contributors for future Research Minutes; please email us at RRC@dciia.org for details. Please continue to read, click, and share future Research Minutes to keep the conversation going.
